Judging from the style of clothing and the four-panel continuity, this is probably a reprint of two late fifties to early sixties era Archie syndicated newspaper strips.
During the story, Veronica asks rhetorically who would possibly want to date Betty Cooper. Immediately Jughead begins to rattle off the names of boys until Veronica orders him to stop. Among the names he rattles off are Richard (Goldwater), Dan (DeCarlo), Frank (Doyle), George (Gladir), Barry (Grossman), Garry (?), and Bill (Yoshida?), all Archie Comics contributors.