- Script:
- Stan Lee (plot); Larry Lieber
- Pencils:
- Jack Kirby
- Inks:
- Joe Sinnott
- Letters:
- ?
- Editing:
- Stan Lee (original editor)
- Genre:
- Superhero
- Synopsis:
- Origin of Thor
- Reprinted:
- from Journey Into Mystery (Marvel, 1952 series) #83 (August 1962)
- Script:
- ? (Promo copy)
- Pencils:
- ?
- Inks:
- ?
- Letters:
- Typeset
- Script:
- Stan Lee
- Pencils:
- Jack Kirby
- Inks:
- Paul Reinman
- Letters:
- Sam Rosen
- Editing:
- Stan Lee (original editor)
- Genre:
- Superhero
- Characters:
- Professor Charles Xavier; Magneto (1st ever appearance)
- Synopsis:
- X-Men origin
- Reprinted:
- from X-Men (Marvel, 1963 series) #1 (September 1963)
- Script:
- ? (Promo copy)
- Pencils:
- ?
- Inks:
- ?
- Letters:
- Typeset
Promo for the Pennant/Wallet free gift and its various uses
- Script:
- Stan Lee [plot]; Larry Lieber [script]
- Pencils:
- Don Heck
- Inks:
- Don Heck
- Letters:
- ?
- Editing:
- Stan Lee (original editor)
- Genre:
- Superhero
- Characters:
- Wong-Chu
- Synopsis:
- Iron Man origin
- Reprinted:
- From Tales of Suspense (1959 series) #39 (March 1963)
- Script:
- ? (Promo copy)
- Pencils:
- ?
- Inks:
- ?
- Letters:
- Typeset
- Characters:
- Hulk; Thing; Spider-Man
Promo advertising Smash!, Wham! and Pow! comics
- Script:
- Alf Wallace
- Pencils:
- Luis Bermejo
- Inks:
- Luis Bermejo
- Letters:
- ?
- Genre:
- Action; Adventure
The only original strip in the first issue supplied by Spanish artist Luis Bermejo
- Script:
- ? (Promo copy)
- Pencils:
- ?
- Inks:
- ?
- Colors:
- ?
- Letters:
- Typeset
- Characters:
- Thor; X-Men; Iron Man
Pennant drawings to cut out and place in the pennant/wallet. Color back cover