([circa October] 1933)
Eastern Color,
1933 Series
Published in English
(United States)
- Price
- 0.00 FREE
- Pages
- 36
- On-sale Date
- 1933-10
- Indicia / Colophon Publisher
- [none printed]
- Editing
- M. C. Gaines ? (editor); Harry Wildenberg ? (editor)
- Color
- color
- Dimensions
- standard Golden Age U.S.
- Binding
- saddle-stitched
- Publishing Format
- one-shot; giveaway
Issue Notes
The comic has no publisher information, date, or issue number listed.
Eastern Color salesperson Maxwell Gaines and sales manager Harry I. Wildenberg collaborated with Dell Publishing to publish this 36-page one-shot, considered by some historians to be the first or second "true" American comic book.
It was long conventional wisdom that this comic book was distributed through the Woolworth's department store chain, unknown whether it was sold or given away. The cover displays no price, but comic book historian Ron Goulart referred, either metaphorically or literally, to Gaines "sticking a ten-cent pricetag on the comic books".
What is known is that advertisements for this comic book appeared in Sunday comics sections, earliest known was in the Chicago Tribune on October 1, 1933. In this earliest advertisement, a different cover than what was actually printed is shown. The cover image reprinted included Mama Katzenjammer, indicating that the publication originally intended to include either the Katzenjammer Kids or The Captain and the Kids comic strips, but neither ended up appearing in the issue. The newspaper advertisements for the comic book appeared throughout October and early November. By the end of October, the actual cover which would be published was reproduced in the advertisements. The comic book would continue to be mentioned in newspaper advertisements until March 1934.
In the earliest advertisements, the comic book was available as a giveaway premium available through the purchase of Wheatena breakfast cereal. The comic was free with the purchase of the cereal and sending the box top along with filling out the coupon in the advertisement and mailing it to The Wheatena Corporation in Chicago. By the time of the March advertisements, they were mentioned as giveaway premiums available at specific supermarkets with the purchase of Wheatena cereal.
There are no known advertisements found to date that mention this comic book and Woolworth department stores. It is possible that copies left over from the promotion with Wheatena cereal were later distributed through that department store in 1934.
The copies that were purchased through the mail came in a mailing envelope, of which some copies survived as well.
Eastern Color salesperson Maxwell Gaines and sales manager Harry I. Wildenberg collaborated with Dell Publishing to publish this 36-page one-shot, considered by some historians to be the first or second "true" American comic book.
It was long conventional wisdom that this comic book was distributed through the Woolworth's department store chain, unknown whether it was sold or given away. The cover displays no price, but comic book historian Ron Goulart referred, either metaphorically or literally, to Gaines "sticking a ten-cent pricetag on the comic books".
What is known is that advertisements for this comic book appeared in Sunday comics sections, earliest known was in the Chicago Tribune on October 1, 1933. In this earliest advertisement, a different cover than what was actually printed is shown. The cover image reprinted included Mama Katzenjammer, indicating that the publication originally intended to include either the Katzenjammer Kids or The Captain and the Kids comic strips, but neither ended up appearing in the issue. The newspaper advertisements for the comic book appeared throughout October and early November. By the end of October, the actual cover which would be published was reproduced in the advertisements. The comic book would continue to be mentioned in newspaper advertisements until March 1934.
In the earliest advertisements, the comic book was available as a giveaway premium available through the purchase of Wheatena breakfast cereal. The comic was free with the purchase of the cereal and sending the box top along with filling out the coupon in the advertisement and mailing it to The Wheatena Corporation in Chicago. By the time of the March advertisements, they were mentioned as giveaway premiums available at specific supermarkets with the purchase of Wheatena cereal.
There are no known advertisements found to date that mention this comic book and Woolworth department stores. It is possible that copies left over from the promotion with Wheatena cereal were later distributed through that department store in 1934.
The copies that were purchased through the mail came in a mailing envelope, of which some copies survived as well.
[no title indexed]
Hairbreadth Harry / comic story / 0.8 page
- Genre
- adventure; drama; humor
- Characters
- Harry Hollingsworth; Rudolph Rassendale; Belinda Blinks
Indexer Notes
Copyright Ledger Syndicate. Inside front cover.
[no title indexed]
Fisher's History of Boxing / comic story / 0.2 page
- Script
- Ham Fisher
- Pencils
- Ham Fisher (credited); Al Capp (ghost)
- Inks
- Ham Fisher (credited); Al Capp (ghost)
- Colors
- ?
- Letters
- ?
- Genre
- sports; non-fiction; biography; history
Indexer Notes
Copyright McNaught Syndicate.
[no title indexed]
Joe Palooka / comic story / 0.8 page
- Script
- Ham Fisher
- Pencils
- Ham Fisher (credited); Al Capp (ghost)
- Inks
- Ham Fisher (credited); Al Capp (ghost)
- Colors
- ?
- Letters
- ?
- Genre
- sports
- Characters
- Joe Palooka; Nobby
Indexer Notes
Copyright McNaught Syndicate.
The Cure For Sadness
Mutt and Jeff / comic story / 1 page
- Script
- Bud Fisher (credited) (signed as
Fisher); Al Smith (ghost) - Pencils
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Inks
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Colors
- ?
- Letters
- ?
- First Line of Dialogue or Text
- Ouch!
- Feature Logo
- Mutt and Jeff [Sunday comics plain text]
- Genre
- humor
- Reprints
- from Mutt and Jeff Sunday (Bell Syndicate) 1933-08-13
[no title indexed]
Hairbreadth Harry / comic story / 0.8 page
- Genre
- adventure; drama; humor
- Characters
- Harry Hollingsworth; Rudolph Rassendale; Belinda Blinks
[no title indexed]
Fisher's Foolish History / comic story / 0.2 page
- Script
- Ham Fisher
- Pencils
- Ham Fisher (credited); Al Capp (ghost)
- Inks
- Ham Fisher (credited); Al Capp (ghost)
- Colors
- ?
- Letters
- ?
- Genre
- history
[no title indexed]
Joe Palooka / comic story / 0.8 page
- Script
- Ham Fisher
- Pencils
- Ham Fisher (credited); Al Capp (ghost)
- Inks
- Ham Fisher (credited); Al Capp (ghost)
- Colors
- ?
- Letters
- ?
- Genre
- sports
[no title indexed]
Honeybunch's Hubby / comic story / 0.5 page
- Script
- Charles Payne (credited as C. M. Payne)
- Pencils
- Charles Payne (credited as C. M. Payne)
- Inks
- Charles Payne (credited as C. M. Payne)
- Colors
- ?
- Letters
- ?
Foolishness!
Mutt and Jeff / comic story / 1 page
- Script
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Pencils
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Inks
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Colors
- ?
- Letters
- ?
- First Line of Dialogue or Text
- Mutt, I know something you don't know
- Feature Logo
- Mutt and Jeff [Sunday comics plain text]
- Genre
- humor
- Reprints
- from Mutt and Jeff Sunday (Bell Syndicate) 1933-08-20
When Brick Meets "Brick"
Mutt and Jeff / comic story / 1 page
- Script
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Pencils
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Inks
- Bud Fisher (credited) (signed as Fisher); Al Smith (ghost)
- Colors
- ?
- Letters
- ?
- First Line of Dialogue or Text
- Jeff, I want you to try one of my special brand cigars.
- Feature Logo
- Mutt and Jeff [Sunday comics plain text]
- Genre
- humor
- Reprints
- from Mutt and Jeff Sunday (Bell Syndicate) 1933-08-27
[no title indexed]
Fisher's History of Boxing / comic story / 0.2 page
- Script
- Ham Fisher
- Pencils
- Ham Fisher (credited); Al Capp (ghost)
- Inks
- Ham Fisher (credited); Al Capp (ghost)
- Colors
- ?
- Letters
- ?
- Genre
- sports; non-fiction; biography; history
[no title indexed]
Joe Palooka / comic story / 0.8 page
- Script
- Ham Fisher
- Pencils
- Ham Fisher (credited); Al Capp (ghost)
- Inks
- Ham Fisher (credited); Al Capp (ghost)
- Colors
- ?
- Letters
- ?
- Genre
- sports
- Characters
- Joe Palooka; Nobby
Indexer Notes
Copyright McNaught Syndicate.
[no title indexed]
The Wet Blanket / comic story / 0.2 page
- Genre
- humor; domestic
Indexer Notes
Inside back cover.
Editing
Related Scans
Table of Contents
-
0.
[no title indexed]
-
1.
[no title indexed]
Hairbreadth Harry -
2.
[no title indexed]
High-Gear Homer -
3.
[no title indexed]
Good Deed Dotty -
4.
[no title indexed]
Dixie Dugan -
5.
[no title indexed]
Reg'lar Fellers -
6.
[no title indexed]
Fisher's History of Boxing -
7.
[no title indexed]
Joe Palooka -
8.
The Cure For Sadness
Mutt and Jeff -
9.
[no title indexed]
Nipper -
10.
[no title indexed]
Footprints on the Sands of Time -
11.
[Magic Tricks]
-
12.
[Puzzles]
-
13.
[no title indexed]
Holly of Hollywood -
14.
Just Eddie's Luck
Keeping Up With the Joneses -
15.
[no title indexed]
Holly of Hollywood -
16.
Eddie Is a Success, All Right
Keeping Up With the Joneses -
17.
[Puzzles]
-
18.
[Magic Tricks]
-
19.
[no title indexed]
Somebody's Stenog -
20.
[no title indexed]
The Back-Seat Driver -
21.
[no title indexed]
Strange as It Seems -
22.
[no title indexed]
Little Brother -
23.
Safety Last
The Bungle Family -
24.
[no title indexed]
Simp O'Dill -
25.
Gambling With Fate
The Nebbs -
26.
[no title indexed]
Hairbreadth Harry -
27.
[no title indexed]
High-Gear Homer -
28.
[no title indexed]
Hairbreadth Harry -
29.
[no title indexed]
High-Gear Homer -
30.
[no title indexed]
Reg'lar Fellers -
31.
[no title indexed]
Fisher's Foolish History -
32.
[no title indexed]
Joe Palooka -
33.
[no title indexed]
S'matter Pop? -
34.
[no title indexed]
Honeybunch's Hubby -
35.
[no title indexed]
Somebody's Stenog -
36.
[no title indexed]
The Back-Seat Driver -
37.
[Magic Tricks]
-
38.
[Puzzles]
-
39.
[no title indexed]
S'matter Pop? -
40.
[no title indexed]
Honeybunch's Hubby -
41.
Foolishness!
Mutt and Jeff -
42.
[Magic Tricks]
-
43.
[no title indexed]
Nipper -
44.
[no title indexed]
Footprints on the Sands of Time -
45.
When Brick Meets "Brick"
Mutt and Jeff -
46.
[no title indexed]
Fisher's History of Boxing -
47.
[no title indexed]
Joe Palooka -
48.
[no title indexed]
Reg'lar Fellers -
49.
[no title indexed]
Little Brother -
50.
Another Mental Test
The Bungle Family -
51.
[no title indexed]
Connie -
52.
[no title indexed]
The Wet Blanket
This issue was modified by, among others
- Ray Bottorff Jr
- Peter Croome
- Gregory Fischer
- Bob Hughes
- Ramon Schenk
- Jim Van Dore
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copyrighted by the GCD and are licensed under a Creative Commons Attribution-ShareAlike 4.0 International License (CC BY-SA 4.0). This includes but is not necessarily limited to our database schema and data distribution format.