Mad #1
(October-November 1952)

EC, 1952 Series
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Volume
1
Price
0.10 USD
Pages
36
Indicia Frequency
bi-monthly
On-sale Date
1952-07-10
Indicia / Colophon Publisher
Educational Comics Inc.
Brand
EC An Entertaining Comic
Editing
Harvey Kurtzman (credited) (editor); Bill Gaines (credited as William M. Gaines) (managing editor)

Issue Notes

On sale date as listed in the Catalog of Copyright Entries, Periodicals, 1952, page 145, registration number B367574.
Had a print run of 400,000 copies per Federal Bureau of Investigation (FBI) files on William Gaines and EC Comics, as reported by a confidential informant to the Bureau. From Muckrock.com Freedom of Information Act (FOIA) request of 27 January 2012 (https://www.muckrock.com/foi/united-states-of-america-10/comic-book-publis…), page 27, retrieved 26 February 2017.

[no title indexed] (Table of Contents)

cover / 1 page (report information)

Script
Harvey Kurtzman
Pencils
Harvey Kurtzman
Inks
Harvey Kurtzman
Colors
Harvey Kurtzman (see notes); Marie Severin ? (coding for separations)
Letters
Ben Oda ?

First Line of Dialogue or Text
That thing!
Genre
satire-parody
Reprints

Indexer Notes

See cover to Walt Disney's Donald Duck Adventures (Disney, 1990 series) #11; Batman: Gotham Adventures (DC, 1998 series) #13; Smult (Bladkompaniet, 2002 series) #5/2002 (poster); Gorilla (Egmont Serieforlaget, 2003 series) #1/2003 (illustration).

Marie Severin addressed on at least two occasions the coloring of art created or edited by Harvey Kurtzman. In remarks published in 1995, she said “Kurtzman colored his own art, especially on covers​.” And in response to a 1986 question about Kurtzman and MAD covers, she said “Now I might have interpreted, but I don’t remember. I think he did every one of them. I might have helped out with some production or something, but it’s all Harvey” (Ringgenberg 2016, 88).
_________
References:

Cassell, Dewey, with Aaron Sultan. 2012. “The Artists of EC Comics” (reprinting Severin 1995). In Marie Severin: The Mirthful Mistress of Comics. 46–47. Raleigh: TwoMorrows Publishing.

Ringgenberg, Steven. 2016. “Marie Severin.” In The Comics Journal Library Vol. 10: The EC Artists Part 2, edited by Michael Dean, 84–95. Seattle: Fantagraphics Books.

Ringgenberg, Steven. [2016] 2018. “An Interview with Marie Severin.” The Comics Journal, September 5. Accessed June 18, 2023. https://www.tcj.com/an-interview-with-marie-severin.

Severin, Marie (John Province, transcriber [uncredited]). 1995. “Mostly about Color.” In CFA-APA 36, January.

[no title indexed] (Table of Contents: 1)

Mad Mumblings / letters page / 1 page (report information)

Script
Harvey Kurtzman; Bill Gaines
Pencils
Harvey Kurtzman
Inks
Harvey Kurtzman
Letters
typeset

Reprints
Keywords
editorial

Indexer Notes

On inside front cover; no letters.
Art credits identified in The Mad Archives (DC, 2002 series) #1.

Hoohah! (Table of Contents: 2)

Terror Dept. / comic story / 8 pages (report information)

Script
Harvey Kurtzman
Pencils
Jack Davis (signed as JACK DAVIS)
Inks
Jack Davis (signed as JACK DAVIS)
Colors
Marie Severin
Letters
Ben Oda

Genre
humor; horror-suspense; satire-parody
Characters
Galusha; Daphne; Melvin The Caretaker; two unnamed Silver Avengers kids
Synopsis
Two youngsters run out of gas and enter a house they think is haunted.
Reprints

Indexer Notes

A parody of the E.C. horror comics stories.

Blobs! (Table of Contents: 3)

Science-Fiction Dept. / comic story / 7 pages (report information)

Script
Harvey Kurtzman
Pencils
Wally Wood (signed as Wood)
Inks
Wally Wood (signed as Wood)
Colors
Marie Severin
Letters
Ben Oda

Genre
humor; science fiction; satire-parody
Characters
Melvin; Alfred
Synopsis
Alfred outlines a terrible thought he has about the end of humanity.
Reprints

E.C. Fans! (Table of Contents: 4) (Expand) /

Weird Fantasy / promo (ad from the publisher) / 0.5 page (report information)

Enter Cosmo McMoon! (Table of Contents: 5)

Cosmo McMoon / text story / 1 page (report information)

Script
Harvey Kurtzman
Pencils
Harvey Kurtzman
Inks
Harvey Kurtzman
Colors
Marie Severin
Letters
typeset

Genre
humor; satire-parody; science fiction
Characters
Captain O'Malley; Omar Kayak; Mrs. Kayak; Cosmo McMoon
Synopsis
Cosmo solves(?) a missing person case.
Reprints

Indexer Notes

Text story with an illustration.
Art credits identified in The Mad Archives (DC, 2002 series) #1.

[no title indexed] (Table of Contents: 6) (Expand) /

Picture Stories / promo (ad from the publisher) / 0.5 page (report information)

Crow Vadis? (Table of Contents: 7)

text story / 1 page (report information)

Script
Harvey Kurtzman
Pencils
Harvey Kurtzman
Inks
Harvey Kurtzman
Colors
Marie Severin
Letters
typeset

Genre
humor
Characters
Tiberius O'Leary
Synopsis
Story of how a Roman soldier invented the chalkboard eraser.
Reprints

Indexer Notes

Text story with an illustration.
Art credits identified in The Mad Archives (DC, 2002 series) #1.

Ganefs! (Table of Contents: 8)

Crime Dept. / comic story / 6 pages (report information)

Script
Harvey Kurtzman
Pencils
Bill Elder (credited as B. Elder)
Inks
Bill Elder (credited as B. Elder)
Colors
Marie Severin
Letters
Ben Oda

Genre
humor; crime; satire-parody
Characters
Bumble; Bumble's boss
Synopsis
A perfect crime is hatched but Bumble fumbles.
Reprints

Varmint! (Table of Contents: 9)

Western Dept. / comic story / 7 pages (report information)

Script
Harvey Kurtzman
Pencils
John Severin (credited as J. Severin)
Inks
John Severin (credited as J. Severin)
Colors
Marie Severin
Letters
Ben Oda

Genre
humor; western-frontier; satire-parody
Characters
Textron Quickdraw; Saddlesore; Kickiminabelly Kelly; Slippery Sam; The Pig-Faced Kid
Synopsis
Textron is hunting the killer of Melvin and kills every suspect.
Reprints

Super Powerful! (Table of Contents: 10) (Expand) /

Consumers Mart / advertisement / 1 page (report information)

[no title indexed] (Table of Contents: 11) (Expand) /

Jowett Institute of Physical Training / advertisement / 1 page (report information)

How To Fix Any Part of Any Car (Table of Contents: 12) (Expand) /

Motor Book Dept. / advertisement / 1 page (report information)

Editing
Related Scans
Series Information
Table of Contents
  1. 0. ["That thing!"]
  2. 1. [no title indexed]
    Mad Mumblings
  3. 2. Hoohah!
    Terror Dept.
  4. 3. Blobs!
    Science-Fiction Dept.
  5. 4. E.C. Fans!
    Weird Fantasy
  6. 5. Enter Cosmo McMoon!
    Cosmo McMoon
  7. 6. [no title indexed]
    Picture Stories
  8. 7. Crow Vadis?
  9. 8. Ganefs!
    Crime Dept.
  10. 9. Varmint!
    Western Dept.
  11. 10. Super Powerful!
    Consumers Mart
  12. 11. ["I gained 53 lbs. of shapely power-packed muscles!"]
    Jowett Institute of Physical Training
  13. 12. How To Fix Any Part of Any Car
    Motor Book Dept.
This issue was modified by, among others
  • David B
  • Ray Bottorff Jr
  • Chris Boyko
  • Nick Caputo
  • Peter Croome
  • Bill Devine
  • Hector G. Dueñas G.
  • Jan Roar Hansen
  • Katy Hayhurst
  • Jerry Hillegas (R.I.P.)
  • Michael Hoskin
  • Steve Jenner
  • R. S. Martin
  • Donald Dale Milne
  • Tony R. Rose
  • Jim Van Dore
  • Terry Watkins