Mad #30

(December 1956)

B. F. Goodnrich Autoless - Because You Don't Need A Car, Just Tires (Table of Contents)

B. F. Goodnrich Carsaver Tires / comic story / 1 page (report information)

Credits

Script:

?

Pencils:

Reed Crandall (signed)

Inks:

Reed Crandall (signed)

Letters:

typeset

Content Information

Genre:

satire

Synopsis:

Phony ad for tires from B. F. Goodnrich that don't need a car.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958)

Indexer Notes

Parody of ad for B. F. Goodrich Tires.

Departments (Table of Contents)

Vital Features / foreword, introduction, preface, afterword / 1 page (report information)

Credits

Script:

?

Pencils:

various

Inks:

various

Letters:

typeset

Content Information

Genre:

fact

Synopsis:

Art is excerpts from this issue. Quote under the masthead is from Abraham Lincoln.

Indexer Notes

First issue with a Department title for marginal text.

Elvis Pelvis (Table of Contents)

Mass Hysteria Dept. / comic story / 2 pages (report information)

Credits

Script:

?

Pencils:

Jack Davis

Inks:

Jack Davis

Letters:

typeset

Content Information

Genre:

satire

Characters:

Elvis Pelvis

Synopsis:

Satirical look at various facets of Elvis Presley's style.

Reprints: show reprint note before migration

• in Mad About the Fifties (Little, Brown & Co., 1997 series) #[nn] (1997)

Don't Sell Yourself Short! (Table of Contents)

Elevators / advertisement / 0.22 page (report information)

Credits

Script:

?

Pencils:

? (photo)

Inks:

? (photo)

Letters:

typeset

Editing:

?

Content Information

Synopsis:

Ad for Elevators brand shoe height increasers from Stone-Tarlow Co.

Now...In Full color! (Table of Contents)

Alfred E. Neuman / promo (ad from the publisher) / 0.11 page (report information)

Credits

Script:

?

Pencils:

Norman Mingo

Inks:

Norman Mingo

Letters:

Typeset

Content Information

Characters:

Alfred E. Neuman

Synopsis:

Ad for drawings of Alfred E. Neuman suitable for framing.

Indexer Notes

Picture is new art from cover; Alfred is not named.

Random Samplings of Reader Mail (Table of Contents)

Letters Dept. / letters page / 1.67 pages (report information)

Credits

Script:

Albert B. Feldstein; Arnold Ferris; John Mahon; Richard Hagan; Gerald Rose; Tom Louis; Charles Forbisher; Walter Goober III; Herbie Dicker; Dave DeSilver; Michael Dworkin; Ken Schaber: Sam Cornell; Joseph Salas; Jeremy Millett; Doug Vance; Josef Trotsakov; Howard Landstrom; Dale Harris; Phil Shaw; William Zeckendorf; William Levitt; Walter Vaux; Steve Winchell; Hugh Cotterall

Pencils:

various

Inks:

various

Letters:

typeset

Content Information

Synopsis:

Letters, mostly commenting on issue #29.

Indexer Notes

Art is excerpts from issue #29.

Gunsmoked (Table of Contents)

Western Dept. / comic story / 4 pages (report information)

Credits

Script:

?

Pencils:

Jack Davis (signed)

Inks:

Jack Davis (signed)

Letters:

typeset

Content Information

Genre:

satire

Characters:

Madd Dillinger; Gambler Dan; Blacksmith Sam; Chestnut; Doc; Kiddie; Mayor Melvin

Synopsis:

Quick recap of typical plots from the show.

Reprints: show reprint note before migration

• in More Trash From MAD (EC, 1958 series) #1 (1958)
• in Mad About the Fifties (Little, Brown & Co., 1997 series) #[nn] (1997)

Indexer Notes

Parody of tv show "Gunsmoke."

Alfred E. Neuman Answers Your Questions (Table of Contents)

Advice Dept. / comic story / 1 page (report information)

Credits

Script:

?

Pencils:

Don Martin (signed)

Inks:

Don Martin (signed)

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

Advice for a man who loves both his wife and taxidermy, but whose wife hates his taxidermy.

Reprints: show reprint note before migration

• in More Trash From MAD (EC, 1958 series) #1 (1958)

The Manly Art of Self Defense (Table of Contents)

Collector's Dept.: Rare Old Mayhem / comic story / 2 pages (report information)

Credits

Script:

Edmund E. Price (original); ? (abridged captions)

Pencils:

?

Inks:

?

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

Excerpts from a treatise on The Manly Art of Self Defense by Edmund E. Price, published 1867, with illustrations and new captions.

Indexer Notes

Illustrations may not be from the original text and do not necessarily describe the text they are shown with. The original text was not humorous; this feature is added by the new abridged captions.

Scenes We'd Like To See: The Gladiator And The Empress (Table of Contents)

Hollywood Dept. / comic story / 1 page (report information)

Credits

Script:

?

Pencils:

Phil Interlandi (signed)

Inks:

Phil Interlandi (signed)

Letters:

typeset

Content Information

Genre:

satire

Synopsis:

A man is thrown into the gladiatorial ring and defeats a better armed opponent...but loses to a lion.

Reprints:

• in MAD for Keeps (Crown Publishers, Inc., 1958 series) #[nn] (July 1958)

MAD Builds A More Civilized Mouse Trap (Table of Contents)

Beat-A-Path Dept. / comic story / 2 pages (report information)

Credits

Script:

?

Pencils:

Jack Davis (signed)

Inks:

Jack Davis (signed)

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

Several supposedly civilized ways to trap and kill mice.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958)
• in Like, Mad (Signet Books, 1960 series) #T4904 (circa 1970)

Indexer Notes

Self-references this article with a mouse reading it.

Motorist Beware! (Table of Contents)

Fair Warning Dept. / comic story / 2 pages (report information)

Credits

Script:

H. Goldstein

Pencils:

Bob Clarke (signed)

Inks:

Bob Clarke (signed)

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

Describes the escalating efforts of police to patrol highways unnoticed, including several of the latest unmarked vehicles.

Reprints: show reprint note before migration

• in More Trash From MAD (EC, 1958 series) #1 (1958)
• in Like, Mad (Signet Books, 1960 series) #T4904 (circa 1970)

Indexer Notes

Writer credit from "Totally MAD" CD collection.

MAD Establishes An...Old Comic-Strip Characters' Home (Table of Contents)

Nostalgia Dept. / text article / 2 pages (report information)

Credits

Script:

?

Pencils:

Wally Wood (signed)

Inks:

Wally Wood (signed)

Letters:

typeset

Content Information

Genre:

humor

Characters:

Little Nemo; Flip; Felix the Clown; Chief Wahoo; The Squirrel Cage Hitchhiker; Barnaby; Mr. O'Malley; Flyin' Jenny; Batman [Bruce Wayne]; Robin [Dick Grayson]; Brute Gentry; Ace Drummond; Tailspin Tommy; Barney Baxter; Peter Piltdown; Charlie; Min-nie; Shadrach the Hermit; The Spirit; Ebony; Commissioner Dolan; Scorchy Smith; Desperate Desmond; Hairbreadth Harry; Dickie Dare; Sappo; Professor Whottaschnozzle; Bunky; Fagon; The Family Upstairs; Doc Yak; The Bear; Silly Millie; Benny; Buster Brown; Tige the Bulldog; Just Kids; Grandpop; Baby; Mr. Branner the Policeman; Dinglehoofer; Dinglehoofer's Dog; Count Screwloose; Crazy Dog; Skeets; Skippy; Sooky; The Pussycat Princess; Mr. Jack; Krazy Kat; Ignatz Mouse; Offisa Pupp; Little Jimmy; The Kewpies; Rocky Mason; Mr.; Mrs.; Charlie Chan; The Nebbs; Desper't Ambrose; Pop [S'Matter Pop]; Pop [That's My Pop]; Son [That's My Pop]; The Timid Soul; Mama; Cedric; Pa; Don Winslow; Sgt. Pat; Pinky; Irish; Jimmy Dugan; Raymond; Puddinhead; the Reg'lar Fellers; Pop; Jerry on the Job; Daisybelle; Miss Fury; Toots; Casper; Alphonse; Gaston; Betty; Lester De Pester; Foxy Grandpa; Happy Hooligan; Maud the Mule; Panhandle Pete; The Yellow Kid; Napoleon, Uncle Elby; Clarence; Jane Arden; Apple Mary [Mary Worth]; Popeye's Goons; Homer Hoopee; Harold Teen; Pop; Shadow; Ming The Merciless; Brad; Dad; Abie the Agent; Aunt Eppie Hogg; Mickey McGuire; Pop Wortle; Flytrap Finnegan; The Skipper; Suitcase Simpson; The Powerful Katrinka; The Dwarf; The Terrible-Tempered Mr. Bang; The Toonerville Folks; Jet Scott; Beyond Mars characters

Synopsis:

Discusses the idea of a retirement home of no-longer published comic strip characters, with a pinup of characters and numbered key.

Reprints: show reprint note before migration

• in More Trash From MAD (EC, 1958 series) #1 (1958)

Indexer Notes

Characters drawn in their original styles.

Bowling (Table of Contents)

Sports Dept. / comic story / 4 pages (report information)

Credits

Script:

Nick Meglin

Pencils:

Jack Davis (signed)

Inks:

Jack Davis

Letters:

typeset

Content Information

Genre:

satire

Characters:

John L. Lewis; Tommy Manville; Osgood Z'Beard

Synopsis:

Shows the scoring, style tips, psychological underpinnings, and problems of bowling.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958)
• in Mad About the Fifties (Little, Brown & Co., 1997 series) #[nn] (1997)

Indexer Notes

Writer credit from "Totally MAD" CD collection.

Collegiate Whimsey (Table of Contents)

College Dept. / comic story / 3 pages (report information)

Credits

Script:

Parks; Rice; Bill Davis; Kent; Thomas; Ilnicki; Jerry Lee

Pencils:

Parks; Rice; Bill Davis; Kent; Thomas; Ilnicki; Jerry Lee

Inks:

Parks; Rice; Bill Davis; Kent; Thomas; Ilnicki; Jerry Lee

Letters:

typeset

Content Information

Genre:

humor

Characters:

Galahad

Synopsis:

Gag cartoons from the following college publications: Iowa State Green Gander; Harvard Lampoon; Stanford Chaparral; Florida Smoke Signals; Cornell Widow; Minnesota Daily; Michigan Gargoyle; California Pelican; U.C.L.A. Scop

Reprints: show reprint note before migration

• in More Trash From MAD (EC, 1958 series) #1 (1958) [Pitchers And Poachers strip from U.C.L.A. Scop only]

Indexer Notes

Not all contributors are identified by a signature. Some credits from "Totally MAD" CD collection.

Morbid Dick (Table of Contents)

Movie Dept. / comic story / 4 pages (report information)

Credits

Script:

?

Pencils:

Wally Wood

Inks:

Wally Wood

Letters:

typeset

Content Information

Genre:

satire

Characters:

Captain Aslob [Legory Peck]; Fishmeal [Richard Basehearted]; Queeg-Queeg; Father Maplesyrup [Osome Bells]; Morbid Dick; Mr. Starstruck [Lee O'Genn]

Synopsis:

Tells the tale of the ill-fated voyage of the Peckwad in a vain attempt to kill the white whale.

Indexer Notes

Parody of movie "Moby Dick."

Alfred E. Neuman Answers Your Questions (Table of Contents)

Advice Dept. / comic story / 1 page (report information)

Credits

Script:

?

Pencils:

Don Martin (signed)

Inks:

Don Martin (signed)

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

Advice to a man whose girlfriend's father threatens that the man will only marry his daughter over his dead body.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958)

A Medal for Horatius (Table of Contents)

History Dept. / text story / 2 pages (report information)

Credits

Script:

W. C. Hall

Pencils:

Wally Wood

Inks:

Wally Wood

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

Series of mock memos from Roman Military regarding heroic action of one Gaius Gaius Horatius, showing how politics trumps truth.

Indexer Notes

Writer credit from "Totally MAD" CD collection.

What's Happened To The...Pulp Magazaines? (Table of Contents)

Literature Dept. / comic story / 4 pages (report information)

Credits

Script:

James Blish

Pencils:

Bill Elder (signed)

Inks:

Bill Elder (signed)

Letters:

typeset

Content Information

Genre:

satire

Characters:

Fenwick; "Red" Herring; Maren

Synopsis:

Various genres of pulp stories are all given the same treatment, showing underlying similarity.

Indexer Notes

Final page includes 4 phony ads: "Make Money", "Learn To Draw", "Mental Science", and "Monuments."

A Saw Screams At Midnight (Table of Contents)

Band-Aid Dept. / comic story / 2 pages (report information)

Credits

Script:

Carl Reiner ?

Pencils:

? (photo)

Inks:

? (photo)

Letters:

typeset

Content Information

Genre:

humor

Characters:

Carl Reiner

Synopsis:

Techniques for using a band saw.

MAD Merit Badges (Table of Contents)

Awards Dept. / comic story / 2 pages (report information)

Credits

Script:

?

Pencils:

Jack Davis

Inks:

Jack Davis

Letters:

typeset

Content Information

Genre:

satire

Synopsis:

Scout-type merit badges for everyday lazy, loutish clods.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958)

Walt Dizzy Presents Dizzyland (Table of Contents)

TV Dept. / comic story / 6 pages (report information)

Credits

Script:

?

Pencils:

Wally Wood

Inks:

Wally Wood

Letters:

typeset

Content Information

Genre:

satire

Characters:

Walt Dizzy; unnamed fairy; Jimmy Dood; Ozgood Zeiss; Sigismund Sponk; Davy Crawcutt; Mike Finque; Walt Dizzy's animated characters

Synopsis:

Behind the scenes look at the 5 worlds of Dizzyland: Tomorrowsland, Frontrearland, Adventuresland, Fantasticland, Moneyland.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958)
• in Mad About the Fifties (Little, Brown & Co., 1997 series) #[nn] (1997)

Indexer Notes

Animated characters are not named but include: Pluto, Pinnochio; Big Bad Wolf; Thumper; Dumbo; birds and mice from Sleeping Beauty; Morty Mouse; Ferdie Mouse; Bambi; Jimminy Cricket; Nana; Donald Duck; Mickey Mouse; Brer Bear; Brer Rabbit; one of Three Little Pigs; Lady; Tramp; Grumpy; Sleepy; Dopey; Doc; Happy; Sneezy; Fox; Mr. Toad.

Alfred E. Neuman Answers Your Questions (Table of Contents)

Advice Dept. / comic story / 1 page (report information)

Credits

Script:

?

Pencils:

Don Martin (signed)

Inks:

Don Martin (signed)

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

Advice for a girl who's being stalked by a boy.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958)

Vital Items You Can Buy For A Quarter (Table of Contents)

Mad Magazine / promo (ad from the publisher) / 1 page (report information)

Credits

Script:

?

Pencils:

Jack Davis (signed)

Inks:

Jack Davis (signed)

Letters:

typeset

Content Information

Synopsis:

House ad for MAD Magazine subscriptions.

Indexer Notes

Inside back cover.

[Marginal Thinking] (Table of Contents)

Nobody Asked Us, But - Dept. / text article / 0 pages (report information)

Credits

Script:

Arnie Rosen; Coleman Jacoby

Letters:

typeset

Content Information

Genre:

humor

Synopsis:

One sentence observations on pop culture.

Reprints: show reprint note before migration

• in Worst from MAD (EC, 1958 series) #1 (1958) [portions]
• in More Trash From MAD (EC, 1958 series) #1 (1958) [portions]

Indexer Notes

In margins of 20 pages of the magazine. Copyright 1955 by Variety.

[untitled] (Table of Contents)

Alfred E. Neuman / illustration / 1 page (report information)

Credits

Pencils:

Norman Mingo (signed); Harvey Kurtzman (frame, signed); Bill Elder (frame, signed)

Inks:

Norman Mingo (signed); Harvey Kurtzman (frame, signed); Bill Elder (frame, signed)

Colors:

?

Content Information

Genre:

humor

Characters:

Alfred E. Neuman; Pogo; Liberace; Jerry Lewis; Dean Martin; Mona Lisa; Edward R. Murrow; Groucho Marks; Lone Ranger; Mad Hatter; Robert E. Lee; Jackie Gleason; Mickey Mantle; Steve Allen; Ed Sullivan; Dick Tracy; Elvis Presley; Mickey Mouse; Melvin Cowznofski; Little Orphan Annie; Smilin' Jack; Phil Silvers; Nikita Kruschev; Popeye

Indexer Notes

View of front cover scene from behind Alfred, as if frame is drawn on front of a piece of glass, looking at an audience. Additional characters appear that indexer did not recognize. Melvin Cowznofski is the older drawing of Alfred E. Neuman as identified in some earlier issues of MAD.