Mad #153
(September 1972)

EC, 1952 Series
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Volume
1
Price
0.40 USD
Pages
52
Indicia Frequency
monthly except February, May, August and November
On-sale Date
1972-06-27
Indicia / Colophon Publisher
E.C. Publications Inc.
Printer
Printed in the U.S.A.
Editing
Al Feldstein (credited) (editor); Jerry De Fuccio (credited) (associate editor); Nick Meglin (credited) (associate editor)

Issue Notes

On-sale date from 1972 Periodicals, Copyright Office, Library of Congress.

[On the Convention Floor] (Table of Contents)

cover / 1 page (report information)

Pencils
Norman Mingo (signed)
Inks
Norman Mingo (signed)
Colors
Norman Mingo (signed)

Genre
humor
Characters
Alfred E. Neuman; Richard Nixon

One Day in the Comics Suburbs (Table of Contents: 1)

comic story / 1 page (report information)

Script
Arnoldo Franchioni
Pencils
Jack Rickard (signed)
Inks
Jack Rickard (signed)
Colors
Jack Rickard (signed)
Letters
typeset

Genre
humor
Characters
Popeye; Olive Oyl; Dagwood Bumstead; Blondie Bumstead; Li'l Abner; Daisy Mae
Synopsis
Three comic strip couples participate in a wife-swapping party.
Reprints

Indexer Notes

Inside front cover.

Why Not Have the Next Issue Sent Directly to Your Home? (Table of Contents: 2)

promo (ad from the publisher) / 0.33 page (report information)

Script
?
Pencils
Paul Coker
Inks
Paul Coker
Letters
typeset

Genre
humor
Synopsis
A postal carrier delivers a subscription copy of Mad astride a rocket.

Dirty Larry (Table of Contents: 3)

The Wrong Arm of the Law Dept. / comic story / 7 pages (report information)

Script
Arnie Kogen
Pencils
Mort Drucker (signed)
Inks
Mort Drucker (signed)
Letters
typeset

Genre
satire-parody
Characters
Clint Eastwood [as Det. Larry Killerman]; Tony Bennett [as The Mayor]; Harry Guardino [as Chief Bressler]; Rene Santoni [as Gonzo Zales]
Synopsis
In a parody of the film "Dirty Harry," a city government turns to a violent, borderline psychotic police detective to run down a terrorist holding the city for ransom.
Reprints

Indexer Notes

Mort Drucker sneaks Linus Van Pelt into the crowd on the school bus on page 7, panel 2.

Drawn Out Dramas (Table of Contents: 4)

Marginal Thinking Dept. / cartoon / 0 pages (report information)

Script
Sergio Aragonés
Pencils
Sergio Aragonés
Inks
Sergio Aragonés

Genre
humor

Indexer Notes

Cartoons drawn into the margins of random pages.

The Mad "Religion in America" Primer (Table of Contents: 5)

A Blessing on All Your Houses Dept. / comic story / 5 pages (report information)

Script
Larry Siegel
Pencils
Paul Coker
Inks
Paul Coker
Letters
typeset

Genre
satire-parody
Synopsis
A look at the state of religion in the United States, presented in the style of a children's reading primer.
Reprints

Don Martin Looks at Cave Men (Table of Contents: 6)

Don Martin Dept. / comic story / 3 pages (report information)

Script
Don Martin
Pencils
Don Martin (signed)
Inks
Don Martin (signed)
Letters
typeset

Genre
humor
Synopsis
Examples of household life in prehistoric days.
Reprints

Typical Sports Movie of the Past (Table of Contents: 7)

Boolah-Boolah Dept. / comic story / 2 pages (report information)

Script
Lou Silverstone
Pencils
Jack Davis
Inks
Jack Davis
Letters
typeset

Genre
satire-parody
Characters
Pat O'Brien [as The Coach]; Ronald Reagan [as Kip Herring]
Synopsis
A college football coach's program is rescued by an unassuming walk-on athlete.
Reprints

Typical Sports Movie of the Present (Table of Contents: 8)

Moolah-Moolah Dept. / comic story / 3 pages (report information)

Script
Lou Silverstone
Pencils
Jack Davis
Inks
Jack Davis
Letters
typeset

Genre
satire-parody
Characters
Rod Steiger [as The Coach]; Dennis Hopper [as Hip Swinger]; Howard Cosell
Synopsis
A modern football coach recruits a hippie dropout to play quarterback for his powerhouse squad.
Reprints

Mad's All-Inclusive Do-It-Yourself Labor Dispute Newspaper Story (Table of Contents: 9)

Picket Yourself Dept. / text story / 2 pages (report information)

Script
Frank Jacobs
Letters
typeset

Genre
satire-parody
Synopsis
Newspaper article template with fill-in choices to adjust the story to fit the incident being covered.
Reprints

Snappy Answers to Stupid TV Commercials (Table of Contents: 10)

Ad Insult to Injury Dept. / comic story / 3 pages (report information)

Script
Al Jaffee
Pencils
Al Jaffee
Inks
Al Jaffee
Letters
typeset

Genre
humor
Characters
Alfred E. Neuman
Synopsis
Alfred gives sarcastic responses to the tag lines of famous television commercials.
Reprints

Spy Vs. Spy (Table of Contents: 11)

Joke & Dagger Dept.; Spy vs. Spy / comic story / 1 page (report information)

Script
Antonio Prohías
Pencils
Antonio Prohías (signed)
Inks
Antonio Prohías (signed)

Genre
humor; spy
Characters
The Black Spy; The White Spy
Synopsis
The White Spy takes offense to the Black Spy marketing a pasta with the White Spy's name on it.
Reprints

Mad Postcards From Mad Vacationers (Table of Contents: 12)

Post-Waste Dept. / text story / 2 pages (report information)

Script
Dick DeBartolo; Don Epstein
Letters
?

Genre
humor
Synopsis
Postcards from odd people on vacation.
Reprints

The Lighter Side of Summer Activities (Table of Contents: 13)

Berg's Eye View Dept. / comic story / 5 pages (report information)

Script
Dave Berg
Pencils
Dave Berg
Inks
Dave Berg
Letters
typeset

Genre
humor
Synopsis
Examples of how people spend or misspend their summers.
Reprints

A Mad Peek Behind the Scenes at a Political Convention (Table of Contents: 14)

Inside-Ouch Dept. / comic story / 3 pages (report information)

Script
Lou Silverstone
Pencils
Jack Rickard
Inks
Jack Rickard
Letters
typeset

Genre
satire-parody
Synopsis
Things that happen in a political convention that the public doesn't get to witness.
Reprints

A Microscopic Look at Modern-Day Bacteria (Table of Contents: 15)

The Malady Lingers On Dept. / comic story / 2 pages (report information)

Script
Max Brandel; Frank Jacobs
Pencils
Bob Clarke
Inks
Bob Clarke
Letters
typeset

Genre
satire-parody
Characters
Spiro Agnew; George Wallace; Johnny Carson; Merv Griffin; David Frost; Dick Cavett
Synopsis
Examples of biological organisms which mimic the characteristics of famous celebrities or organizations.

Longshot (Table of Contents: 16)

Blindfolderol Dept. / comic story / 7 pages (report information)

Script
Stan Hart
Pencils
Angelo Torres
Inks
Angelo Torres
Letters
typeset

Genre
satire-parody
Characters
James Franciscus [as Mack Longshot]; Marilyn Mason [as Nookie]; Peter Mark Richman [as Dupe]; Raymond Burr [as Ironbutt]; William Conrad [as Canyon]
Synopsis
Parody of the TV series "Longstreet"; a blind private detective is hired to solve a murder.

What Sudden Assault Has Wiped Out More and More Americans Each Year? (Table of Contents: 17)

Mad Fold-In / illustration / 1 page (report information)

Script
Al Jaffee
Pencils
Al Jaffee (signed)
Inks
Al Jaffee (signed)
Colors
Al Jaffee
Letters
typeset

Genre
satire-parody; humor
Synopsis
Better stay healthy if you want to keep your wealth.
Reprints

Indexer Notes

Inside back cover.

Wanted For Murder! Joe Pusher! (Table of Contents: 18)

illustration / 1 page (report information)

Script
Max Brandel
Pencils
Irving Schild (photo)
Inks
Irving Schild (photo)
Colors
Irving Schild (photo)
Letters
typeset

Genre
satire-parody
Synopsis
Wanted poster featuring a drug dealer wearing a bandoleer filled with syringes.
Reprints

Indexer Notes

Back cover.

Editing
Related Scans
Series Information
Table of Contents
  1. 0. [On the Convention Floor]
  2. 1. One Day in the Comics Suburbs
  3. 2. Why Not Have the Next Issue Sent Directly to Your Home?
  4. 3. Dirty Larry
    The Wrong Arm of the Law Dept.
  5. 4. Drawn Out Dramas
    Marginal Thinking Dept.
  6. 5. The Mad "Religion in America" Primer
    A Blessing on All Your Houses Dept.
  7. 6. Don Martin Looks at Cave Men
    Don Martin Dept.
  8. 7. Typical Sports Movie of the Past
    Boolah-Boolah Dept.
  9. 8. Typical Sports Movie of the Present
    Moolah-Moolah Dept.
  10. 9. Mad's All-Inclusive Do-It-Yourself Labor Dispute Newspaper Story
    Picket Yourself Dept.
  11. 10. Snappy Answers to Stupid TV Commercials
    Ad Insult to Injury Dept.
  12. 11. Spy Vs. Spy
    Joke & Dagger Dept.; Spy vs. Spy
  13. 12. Mad Postcards From Mad Vacationers
    Post-Waste Dept.
  14. 13. The Lighter Side of Summer Activities
    Berg's Eye View Dept.
  15. 14. A Mad Peek Behind the Scenes at a Political Convention
    Inside-Ouch Dept.
  16. 15. A Microscopic Look at Modern-Day Bacteria
    The Malady Lingers On Dept.
  17. 16. Longshot
    Blindfolderol Dept.
  18. 17. What Sudden Assault Has Wiped Out More and More Americans Each Year?
    Mad Fold-In
  19. 18. Wanted For Murder! Joe Pusher!
This issue was modified by, among others
  • Katie
  • Steve Coates
  • Igor Dybzinski
  • Gregory Fischer
  • Katy Hayhurst
  • Kirk House