Mad #198

(April 1978)

[Table of Contents] (Table of Contents)

Mad / foreword, introduction, preface, afterword / 1 page (report information)

Credits

Pencils:

Various

Inks:

?

Letters:

Typeset

Content Information

Genre:

Humor

Letters Dept. (Table of Contents)

Letters Dept. / letters page / 2 pages (report information)

Credits

Script:

Albert B. Feldstein

Pencils:

?

Inks:

?

Letters:

Typeset

Content Information

Genre:

Humor

The Dip (Table of Contents)

Bubble, Bottles and Boobs Dept. / comic story / 7 pages (report information)

Credits

Script:

Stan Hart

Pencils:

Mort Drucker

Inks:

Mort Drucker

Letters:

Typeset

Content Information

Genre:

Humor; Satire

Indexer Notes

Spoof of motion picture "Jaws."

Don Martin Dept. Part 1: One Morning in a Drug Store (Table of Contents)

Don Martin Department / comic story / 1 page (report information)

Credits

Script:

Don Martin

Pencils:

Don Martin

Inks:

Don Martin

Letters:

Typeset

Content Information

Genre:

Humor

Food for Thought (Table of Contents)

Vittle Issues Dept. / comic story / 2 pages (report information)

Credits

Script:

Arnoldo Franchioni

Pencils:

Arnoldo Franchioni

Inks:

Arnoldo Franchioni

Content Information

Genre:

Humor

When the "UPC" Symbol Takes Over Completely (Table of Contents)

Code Front Moving In Dept. / filler / 3 pages (report information)

Credits

Script:

Henry Clark

Pencils:

Henry Clark

Inks:

Henry Clark

Letters:

Henry Clark (?)

Content Information

Genre:

Humor

School Supplies Unlimited 1978-79 Wholesale Catalogue (Table of Contents)

Torture of Learning Dept. / comic story / 4 pages (report information)

Credits

Script:

Tom Koch

Pencils:

Bob Clarke

Inks:

Bob Clarke

Letters:

Typeset

Content Information

Genre:

Humor

Don Martin Dept. Part 2: Around Noon on a Movie Set (Table of Contents)

Don Martin Department / comic story / 1 page (report information)

Credits

Script:

Don Martin

Pencils:

Don Martin

Inks:

Don Martin

Letters:

Typeset

Content Information

Genre:

Humor

Kids' Fresh New Comebacks to Parents' Tired Old Comments (Table of Contents)

Minority Retort Dept. / comic story / 3 pages (report information)

Credits

Script:

Tom Koch

Pencils:

Bob Clarke

Inks:

Bob Clarke

Letters:

Typeset

Content Information

Genre:

Humor

Spy vs. Spy (Table of Contents)

Joke and Dagger Dept. / comic story / 1 page (report information)

Credits

Script:

Anthony Prohias

Pencils:

Anthony Prohias

Inks:

Anthony Prohias

Content Information

Genre:

Humor

Characters:

Black Spy; White Spy

Some Legendary Wire Hangers (Table of Contents)

Bent Offerings Dept. / comic story / 2 pages (report information)

Credits

Script:

Paul Peter Porges

Pencils:

Bob Clarke

Inks:

Bob Clarke

Letters:

Typeset

Content Information

Genre:

Humor

Characters:

Hunchback; Frankenstein Monster; Ronald McDonald;
Dr. Jekyll; Mr. Hyde; Zorro; Snow White; Seven
Dwarfs; Lady Godiva; Toulouse-Lautrec; Robin Hood; Robinson Crusoe; Friday; Three Musketeers; Roto-Rooter Man; Alfred E. Neuman

The Lighter Side of... Fire (Table of Contents)

The Lighter Side of... / comic story / 5 pages (report information)

Credits

Script:

Dave Berg

Pencils:

Dave Berg

Inks:

Dave Berg

Letters:

Typeset

Content Information

Genre:

Humor

Warranty Questionnaire from the Purchasing Public (Table of Contents)

Seller Beware Dept. / text article / 1 page (report information)

Credits

Script:

Dick DeBartolo

Letters:

Typeset

Content Information

Genre:

Humor

You Can't Beat the System (Table of Contents)

Establishment Anguish Dept. / comic story / 4 pages (report information)

Credits

Script:

Tom Koch

Pencils:

Jack Davis

Inks:

Jack Davis

Letters:

Typeset

Content Information

Genre:

Humor

Ten Little Businessmen (Table of Contents)

There Goes the Neighborhood Dept. / comic story / 2 pages (report information)

Credits

Script:

Frank Jacobs

Pencils:

Harry North, Esq.

Inks:

Harry North, Esq.

Letters:

Typeset

Content Information

Genre:

Humor

Indexer Notes

Based on an idea by Charles M. De Fuccio.

Mad One-Time-Use Products (Table of Contents)

One to a Customer Dept. / comic story / 3 pages (report information)

Credits

Script:

Paul Peter Porges

Pencils:

Al Jaffee

Inks:

Al Jaffee

Letters:

Typeset

Content Information

Genre:

Humor

Alas (Table of Contents)

Counter-schlockwise Dept. / comic story / 5 pages (report information)

Credits

Script:

Lou Silverstone

Pencils:

Angelo Torres

Inks:

Angelo Torres

Letters:

Typeset

Content Information

Genre:

Humor; Satire

Characters:

Alas; Vermin; Mule; Flu

Indexer Notes

Spoof of television sitcom "Alice."

Don Martin Dept. Part 3: One Evening in a Bus Station (Table of Contents)

Don Martin Department / comic story / 1 page (report information)

Credits

Script:

Don Martin

Pencils:

Don Martin

Inks:

Don Martin

Letters:

Typeset

Content Information

Genre:

Humor

Mad Fold-In (Table of Contents)

Mad Fold-In / activity / 1 page (report information)

Credits

Script:

Al Jaffee

Pencils:

Al Jaffee

Inks:

Al Jaffee

Colors:

?

Letters:

Typeset

Content Information

Genre:

Humor

Indexer Notes

Inside Back Cover (full color).

One Evening in the City (Table of Contents)

[Don Martin Department] / comic story / 1 page (report information)

Credits

Script:

Sergio Aragones

Pencils:

Don Martin

Inks:

Don Martin

Colors:

?

Content Information

Genre:

Humor

Indexer Notes

Back Cover.

Drawn-Out Dramas (Table of Contents)

filler / 0 pages (report information)

Credits

Script:

Sergio Aragones

Pencils:

Sergio Aragones

Inks:

Sergio Aragones

Letters:

Sergio Aragones

Content Information

Genre:

Satire

Indexer Notes

No page count as gags appear in various places around the magazine.