Whitman W [with Face] (Brand Emblem)

1971 - 1984
Number of Issues:
505
Notes:
In the 70s and 80s, Western labelled their non-returnable comics (as opposed to those sold on the newsstand market and returnable if unsold) as Whitman.

Note that the dates of some Whitman comics produced after 1981 are more of a Western production convention and often do not coincide with the dates the comics were made available. Some comics of this period have no indication of date whatsoever, and are dated by the information provided by Western to The Comic Reader.

In 1982, comics produced by Western Publishing (also known as Whitman comics, thanks to the name in the large "W" colophon in the upper left corner of covers) were available in two variations: a yellow W and a white W, arguably to differentiate different distribution methods. It is claimed that the yellow logo was used on comics sold in bagged lots, while the white logos were used on non-bagged issues sold directly to comic shops. The white logos were not returnable while the bagged comics were. This claim needs to be confirmed and sourced.

Brand emblem belongs to the brand group:

Brand Group Publisher Issues Year Began Year Ended Notes
Whitman Western 515 1971 1984 In the 70s and 80s, Western labelled their non-returnable comics (as opposed to those sold on the newsstand market and returnable if unsold) as Whitman. Note that the dates of some Whitman comics produced after 1981 are more of a Western production convention and often do not coincide with the dates the comics were made available. Some comics of this period have no indication of date whatsoever, and are dated by the information provided by Western to The Comic Reader.

Brand emblem is in use at the following publishers:

Publisher Year Began Year Ended Notes
Western 1971 1984
DC 1978 1980
Marvel 1977 1979
Issue Publication Date Indicia Publisher
Bugs Bunny All Picture Comics [Tall Comic Book] (1943 series) #530 1943 Whitman Publishing Co., Inc.
Bugs Bunny [Dynabrite Comics] (1979 series) #11359 1979? Western Publishing Company, Inc.
Bullwinkle (1962 series) #3 [Whitman] ?
Bullwinkle (1962 series) #4 [Whitman Variant] [July 1972] Western Publishing Company, Inc.
Bullwinkle (1962 series) #5 [Whitman] Western Publishing Company, Inc.
Bullwinkle (1962 series) #6 [Whitman] Western Publishing Company, Inc.
Bullwinkle (1962 series) #7 [Whitman Variant] [April 1973] Western Publishing Company, Inc.
Bullwinkle (1962 series) #9 [Whitman] Western Publishing Company, Inc.
Bullwinkle (1962 series) #14 [Whitman Variant] December 1976 Western Publishing Company, Inc.
Bullwinkle (1962 series) #15 [Whitman] Western Publishing Company, Inc.
Bullwinkle (1962 series) #16 [Whitman] Western Publishing Company, Inc.
Bullwinkle (1962 series) #17 [Whitman Variant] September 1977 Western Publishing Company, Inc.
Bullwinkle (1962 series) #20 [Whitman] Western Publishing Company, Inc.
Bullwinkle (1962 series) #21 [Whitman] Western Publishing Company, Inc.
Bullwinkle and Rocky (1979 series) #22 [Whitman] Western Publishing Company, Inc.
Bullwinkle and Rocky (1979 series) #24 [Whitman] Western Publishing Company, Inc.
Bullwinkle and Rocky (1979 series) #25 [Whitman] Western Publishing Company, Inc.
Captain America Giant Comics to Color (1976 series) #1663 1976 Western Publishing Company, Inc.
Daffy Duck (1962 series) #71 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #72 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #73 [Whitman] January 1972 Western Publishing Company, Inc.
Daffy Duck (1962 series) #74 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #75 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #76 [Whitman Variant] [July 1972] Western Publishing Company, Inc.
Daffy Duck (1962 series) #77 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #80 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #81 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #83 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #84 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #87 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #89 [Whitman Variant] [August 1974] Western Publishing Company, Inc.
Daffy Duck (1962 series) #90 [Whitman Variant] [October 1974] Western Publishing Company, Inc.
Daffy Duck (1962 series) #91 [Whitman Variant] [December 1974] Western Publishing Company, Inc.
Daffy Duck (1962 series) #95 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #96 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #97 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #98 [Whitman Variant] December 1975 Western Publishing Company, Inc.
Daffy Duck (1962 series) #99 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #101 [Whitman Variant] June 1976 Western Publishing Company, Inc.
Daffy Duck (1962 series) #102 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #103 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #104 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #106 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #107 [Whitman Variant] April 1977 Western Publishing Company, Inc.
Daffy Duck (1962 series) #108 [Whitman Variant] June 1977 Western Publishing Company, Inc.
Daffy Duck (1962 series) #109 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #110 [Whitman Variant] August 1977 ?
Daffy Duck (1962 series) #111 [Whitman Variant] October 1977 Western Publishing Company, Inc.
Daffy Duck (1962 series) #112 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #115 [Whitman Variant] June 1978 Western Publishing Company, Inc.
Daffy Duck (1962 series) #116 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #117 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #118 [Whitman] October 1978 Western Publishing Company, Inc.
Daffy Duck (1962 series) #119 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #120 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #121 [Whitman Variant] April 1979 ?
Daffy Duck (1962 series) #122 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #123 [Whitman Variant] July 1979 ?
Daffy Duck (1962 series) #124 [Whitman Variant] August 1979 Western Publishing Company, Inc.
Daffy Duck (1962 series) #126 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #127 [Whitman] Western Publishing Company, Inc.
Daffy Duck (1962 series) #128 April 1980 Western Publishing Company, Inc.
Daffy Duck (1962 series) #129 August 1980 ?
Daffy Duck (1962 series) #130 October 1980 ?
Daffy Duck (1962 series) #131 December 1980 Western Publishing Company, Inc.
Daffy Duck (1962 series) #134 March 1981 ?
Daffy Duck (1962 series) #135 July 1981 ?
Daffy Duck (1962 series) #136 November 1981 Western Publishing Company, Inc.
Daffy Duck (1962 series) #137 December 1981 ?
Daffy Duck (1962 series) #138 January 1982 ?
Daffy Duck (1962 series) #139 [White Logo] February 1982 Western Publishing Company, Inc.
Daffy Duck (1962 series) #139 [Yellow Logo] February 1982 Western Publishing Company, Inc.
Daffy Duck (1962 series) #140 [White Logo Variant] February-March 1982 Western Publishing Company, Inc.
Daffy Duck (1962 series) #140 [Yellow Logo Variant] February-March 1982 Western Publishing Company, Inc.
Daffy Duck (1962 series) #141 April 1982 Western Publishing Company, Inc.
Daffy Duck (1962 series) #142 [June 1983] ?
Daffy Duck (1962 series) #143 [1983] ?
Daffy Duck (1962 series) #144 [1983] ?
Daffy Duck (1962 series) #145 [1984] ?
Dark Shadows (1969 series) #21 [Whitman] Western Publishing Company, Inc.
Dark Shadows (1969 series) #22 [Whitman] Western Publishing Company, Inc.
Dark Shadows (1969 series) #25 [Whitman Variant] [April 1974] Western Publishing Company, Inc.
Dark Shadows (1969 series) #27 [Whitman] Western Publishing Company, Inc.
Dark Shadows (1969 series) #28 [Whitman Variant] [October 1974] Western Publishing Company, Inc.
Dark Shadows (1969 series) #30 [Whitman Variant] [February 1975] Western Publishing Company, Inc.
Dark Shadows (1969 series) #33 [Whitman Variant] August 1975 Western Publishing Company, Inc.
Dark Shadows (1969 series) #34 [Whitman] Western Publishing Company, Inc.
Dark Shadows (1969 series) #35 [Whitman] Western Publishing Company, Inc.
DC Comics Presents (1978 series) #1 [Whitman] July-August 1978 DC Comics, Inc. (US DC)
DC Comics Presents (1978 series) #2 [Whitman Variant] September-October 1978 DC Comics, Inc. (US DC)
DC Comics Presents (1978 series) #3 [Whitman cover] November 1978 DC Comics, Inc. (US DC)
DC Comics Presents (1978 series) #4 [Whitman Variant] December 1978 ? (US DC)
DC Comics Presents (1978 series) #9 [Whitman Variant] May 1979 ? (US DC)
DC Comics Presents (1978 series) #10 [Whitman cover] June 1979 ? (US DC)
DC Comics Presents (1978 series) #11 [Whitman Variant] July 1979 ? (US DC)
DC Comics Presents (1978 series) #12 [Whitman cover] August 1979 ? (US DC)
DC Comics Presents (1978 series) #14 [Whitman Variant] October 1979 DC Comics, Inc. (US DC)
DC Comics Presents (1978 series) #15 [Whitman Variant] November 1979 DC Comics, Inc. (US DC)
DC Comics Presents (1978 series) #16 [Whitman Variant] December 1979 DC Comics, Inc. (US DC)
DC Comics Presents (1978 series) #19 [Whitman Variant] March 1980 DC Comics, Inc. (US DC)