Archie #174

(July 1967)

[Treasure Chest of Fun] (Table of Contents: 1)

Honor House Products / advertisement / 1 page (report information)

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Racket Romance (Table of Contents: 2)

Archie / comic story / 6 pages (report information)

Script

Frank Doyle

Pencils

Harry Lucey

Inks

Vincent DeCarlo

Colors

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Letters

Vincent DeCarlo

First Line of Dialogue or Text

Tennis? Sure, Betty, that's a great idea!

Genre

humor; teen

Characters

Archie Andrews; Betty Cooper; Jughead Jones; Veronica Lodge; Reggie Mantle

Synopsis

Reggie causes great pain to Archie during a game of mixed doubles tennis.

Reprints

• in Betty & Veronica (Jumbo Comics) Double Digest (Archie, 1987 series) #2 (August 1987)

Choice Advice From Jughead (Table of Contents: 3)

Jughead / advertisement / 0.5 page (report information)

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Pencils

Harry Lucey

Inks

Harry Lucey

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Cousin Jughead, I can't decide what kind of new bike I want!

Genre

teen

Characters

Jughead Jones; Souphead Jones

Synopsis

Jughead and his cousin Souphead are standing outside a bike shop. Souphead tells Jughead that he can't decide what kind of new bike he wants, and that he can't decide if he wants a Bendix coaster brake, or a Bendix 2-speed Automatic - or maybe a lightweight bike with the new Bendix Torpedo three-speed. Jughead agrees that it's a tough choice, but tells his cousin to be sure of one thing - no matter what bike he gets, it'll be a better bike with a Bendix brake.

[no title indexed] (Table of Contents: 4)

Zenith Stamps / advertisement / 0.5 page (report information)

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239 stamps 25¢

Low Cost Overhead! (Table of Contents: 5)

Li'l Jinx / comic story / 1 page (report information)

Script

Joe Edwards

Pencils

Joe Edwards

Inks

Joe Edwards

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Letters

Joe Edwards

First Line of Dialogue or Text

This looks like a good spot for my art show!

Genre

humor; children

Characters

Li'l Jinx

Synopsis

Li'l Jinx decides to hold an art show along the sidewalk in the neighborhood. She sets up her paintings and puts up a sign saying "Genuine original paintings by Li'l Jinx", with prices above each of the four paintings. After a while, she notices raindrops, picks up her paintings and runs home, using one of the paintings as an umbrella of sorts.

[no title indexed] (Table of Contents: 6)

Betty and Veronica's Pin Up / illustration / 1 page (report information)

Script

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Pencils

Dan DeCarlo

Inks

Vincent DeCarlo

Colors

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Letters

Vincent DeCarlo

First Line of Dialogue or Text

Whew You dance with Betty now... I'm going to put more money in the juke box!

Genre

humor; teen

Characters

Archie Andrews; Betty Cooper; Veronica Lodge

Synopsis

Betty and Archie are dancing at a local restaurant. Veronica tells Archie to dance with Betty now while she goes to put more money in the jukebox. Archie, exhausted from all the dancing, says that he didn't realize he made dates with both of them for the same night. Betty says "You made it, so make the best of it! Keep dancing!"

[no title indexed] (Table of Contents: 7)

Magic Art Reproducer / advertisement / 1 page (report information)

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Magic Art Reproducer

Indexer Notes

Sold by Norton Products.

Safe Unsound (Table of Contents: 8)

Archie / comic story / 6 pages (report information)

Script

Frank Doyle

Pencils

Harry Lucey

Inks

Mario Acquaviva

Colors

?

Letters

Mario Acquaviva

First Line of Dialogue or Text

Daddykins, you look terrible! Are you still worried about prowlers?

Genre

humor; teen

Characters

Archie Andrews; Jughead Jones; J. P. Lodge [Hiram Lodge]; Veronica Lodge

Synopsis

Archie offers to help Mr. Lodge improve the security system in his house.

Indexer Notes

In this comic, Mr. Lodge is known as "J.P." (as evidenced by the plaque outside his house saying "J.P. Lodge Estate"). At some point he officially became known as Hiram, but he was commonly known as J.P. in earlier Archie comics.

[The Fun One!] (Table of Contents: 9)

Archie / promo (ad from the publisher) / 1 page (report information)

Script

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Pencils

Harry Lucey

Inks

Harry Lucey

Colors

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Letters

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Genre

teen

Characters

Archie Andrews; Betty Cooper; Jughead Jones; Veronica Lodge; Reggie Mantle

Keywords

beach; swimsuits

Indexer Notes

An ad offering readers a free, giant-size, full-color pinup of The Archies when they ordered Archie Annual #19 for 25 cents. Archie Annual was part of the "Giant" series. Offer never expired. No credits given, but artwork matches that found in the previous stories in this book.

The Sign (Table of Contents: 10)

Archie / comic story / 5 pages (report information)

Script

Frank Doyle

Pencils

Harry Lucey

Inks

Mario Acquaviva

Colors

?

Letters

Vincent DeCarlo

First Line of Dialogue or Text

Reggie is a ratfink

Genre

humor; teen

Characters

Archie Andrews; Miss Geraldine Grundy; Reggie Mantle; Mr. Waldo Weatherbee

Synopsis

Mr. Weatherbee tries to find out who wrote "Reggie is a Ratfink" on the school wall. Was it Archie, who is removing the sign? Did Reggie do it to frame Archie? And what's with this new sign, "Betty Has Bleached Hair?"

Reprints

• in Archie: The Best of Harry Lucey (IDW, 2011 series) #2 (August 2012)
• in Archie's Favorite High School Comics (Archie, 2015 series) (2015)
• in Archie Spotlight Digest: Archie 75th Anniversary Digest (Archie, 2016 series) #12 (September 2017)

Keywords

graffiti

[no title indexed] (Table of Contents: 11)

Dollar Bargains Novelty Items / advertisement / 0.5 page (report information)

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Order by mail specials

[no title indexed] (Table of Contents: 12)

Polaris Nuclear Sub / advertisement / 0.5 page (report information)

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Polaris nuclear sub

Indexer Notes

Sold by Honor House Prod. Corp.

[no title indexed] (Table of Contents: 13)

Archie Club News / letters page / 2 pages (report information)

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I would like to tell you and all who read Archie Comics about a very unusual hobby of mine.

Characters

Archie Andrews

Indexer Notes

First page contains the First- and Second-prize articles, and half of the Third-prize article. The second page contains the second half of the Third-prize article, the Fourth-prize article and an offer to join the Archie Club for 20 cents.

The regular feature that showcases winning articles from Archie Club Members. This month's winners are Walter Shamkin from Jackson Heights, NY [$5 First Prize for his article about his hobby of collecting autographs from football and baseball players]; Judy Taylor of Westminster, CO [$4 Second Prize for her article about the time she and a friend explored a deserted house]; Dave Sundin from Woodville, TX [$2 Third Prize for his article about his trips to Big Bend National Park, Austin and Odessa] and Charles A. Wintermeyer Jr from the US Air Force base in Wiesbaden, Germany (APO New York) [$1 Fourth Prize for his article on his travels as the son of a Lt. Colonel in the Air Force].

[no title indexed] (Table of Contents: 14)

Hi-Power Binoculars / advertisement / 0.5 page (report information)

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[no title indexed] (Table of Contents: 15)

Career Girl Guides / advertisement / 0.5 page (report information)

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Career girl guides

The Big Spender (Table of Contents: 16)

Archie / comic story / 5 pages (report information)

Script

Tom Ruth ?

Pencils

Harry Lucey

Inks

Vincent DeCarlo

Colors

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Letters

Vincent DeCarlo

First Line of Dialogue or Text

Let's see now,... we had malteds and two burgers... that's a buck fifty... twenty cents tip.. your half comes to...

Genre

humor; teen

Characters

Archie Andrews; Betty Cooper; Veronica Lodge; Ethel Muggs; Reggie Mantle; un-named insurance saleswoman

Synopsis

Veronica demands Archie get a job, and then thinks he's getting revenge for her harsh words by two-timing her with another girl.

[no title indexed] (Table of Contents: 17)

Haunted House Mystery Bank / advertisement / 0.5 page (report information)

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Haunted house mystery bank

Indexer Notes

Sold by Honor House Prod. Corp.

[no title indexed] (Table of Contents: 18)

Go Go Tail / advertisement / 0.5 page (report information)

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6 hairpieces-in-one!

[no title indexed] (Table of Contents: 19)

ICS / International Correspondence Schools / advertisement / 1 page (report information)

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If you missed this get this

[no title indexed] (Table of Contents: 20)

Famous Artists Schools / advertisement / 1 page (report information)

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We're looking for people who like to draw

Characters

Norman Rockwell

Indexer Notes

Back cover.