(April 1973)

Western, 1962 Series
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Price
0.15 USD
Pages
36
Indicia Frequency
monthly except January, March, May, July, and November
On-sale Date
1973-02
Indicia / Colophon Publisher
Western Publishing Company Inc.
Brand
Gold Key
Dell/Western Eight-Digit Code
90058-304
Editing
Wally Green (editor); Chase Craig (editor); Del Connell (editor); Western Publishing New York Office (editor); Western Publishing Los Angeles Office; ?

Issue Notes

A transition issue for the Tom and Jerry title, as it moves from Western’s West Coast Editorial Offices to its East Coast Editorial Offices? Elements of both distinct editorial styles are present.
This issue has variants:

[Warm as Toast] (Table of Contents)

Tom and Jerry / cover / 1 page (report information)

Pencils
Massimo Fecchi (sourced)
Inks
Massimo Fecchi (sourced)
Colors
Western Publishing Production Shop
Letters
typeset

Genre
anthropomorphic-funny animals
Characters
Tom; Jerry; Tuffy
Synopsis
Jerry and Tuffy keep warm via Tom’s toaster.
Reprints
Keywords
alternative uses; snow; toaster; warmth

Indexer Notes

New cover.

Do You Need Extra Money? (Table of Contents: 1)

Cheerful Card / Cheerful House Cards and Stationery / advertisement / 1 page (report information)

Script
?
Pencils
? (photographs)
Inks
? (photographs)
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
It costs you nothing to try
Keywords
greeting cards; sales

Indexer Notes

Ad for selling all-occasion cards for Cheerful House. "Cheerful House" appears to have been formerly known as the "Cheerful Card Company" - ads are virtually the same copy. Color ad on inside front cover.

Million Dollar Cat (Table of Contents: 2)

Tom and Jerry / comic story / 8 pages (report information)

Script
?
Pencils
Massimo Fecchi (sourced)
Inks
Massimo Fecchi (sourced)
Colors
Western Publishing Production Shop
Letters
?

First Line of Dialogue or Text
Ah! My public! You lucky fans! Seeing me, your favorite star in person!
Genre
anthropomorphic-funny animals
Characters
Tom; Jerry; Tuffy; reporter; producer; two kidnappers
Synopsis
Jerry and Tuffy prevent movie-star Tom from being kidnapped.
Reprints
Keywords
fame-is-fleeting; kidnapping; stardom

Get These Dynamite Embroidered Cloth Patches That Tell It Like It Is! (Table of Contents: 3)

Gandalf Embroidered Cloth Patches / advertisement / 1 page (report information)

Script
?
Pencils
?; ? (photographs)
Inks
?; ? (photographs)
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
Each groovy patch measures 3”.
Keywords
mail order marketing; patches; sixties counterculture

Indexer Notes

Various cartoon characters, comic characters, and counterculture symbols offered as embroidered cloth patches sold by Gandalf Products Co. Between pages 4 and 5 of previous story.

Rough Roof (Table of Contents: 4)

Tom and Jerry / comic story / 5 pages (report information)

Script
?
Pencils
Harvey Eisenberg
Inks
Harvey Eisenberg
Colors
Western Publishing Production Shop
Letters
?

First Line of Dialogue or Text
Boys, I'm going to have to fix that hole in the roof!
Feature Logo
Tom and Jerry [Western Logo 2 1970s]
Genre
anthropomorphic-funny animals
Characters
Tom; Jerry; Tuffy
Synopsis
Tom tries to patch a tiny hole in his roof. Thanks to his own ineptness and Jerry and Tuffy’s help, things only get worse. ...Much worse!
Reprints
Keywords
best of intentions; leak; rain; roof; series of mishaps; title or logo modification; unwanted help

Indexer Notes

In its original printing, this story was untitled. For this 1973 reprint, the title “Rough Roof” and a 1970s-style “Tom and Jerry” logo was added to the opening panel.

Hey Fellow! Which Would You Rather Have… Neat Prizes… Or Extra Spending Money? (Table of Contents: 5)

Grit Newspaper / advertisement / 0.5 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
Sell Grit "America's greatest family newspaper".
Keywords
newspaper; prizes; sales

Indexer Notes

Ad inviting boys in the continental U.S to sell Grit family newspapers for prizes and cash. Between pages 2 and 3 of previous story. Top half of page.

Enter the Wonderful World of Amazing Live Sea-Monkeys (Table of Contents: 6)

Sea-Monkeys / advertisement / 0.5 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
Own a bowl full of happiness – Instant pets!
Keywords
mail order marketing; Sea-Monkeys

Indexer Notes

Ad for Sea-Monkeys. Between pages 2 and 3 of previous story. Lower half of page.

Order by Mail Specials (Table of Contents: 7)

The Fun House Novelties / advertisement / 0.5 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset
Editing
?

Keywords
mail order marketing; novelty items

Indexer Notes

Ad for various novelty items from The Fun House. Middle left page of centerfold. Top half of page.

Wow! 88 Posters only 65 cents (Table of Contents: 8)

88 Poster Stamps / advertisement / 0.5 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
All in full color all different
Keywords
mail order marketing; posters; sixties counterculture

Indexer Notes

Various psychedelic images and sixties counterculture symbols offered as mini-posters, sold by Gandalf Products Co. Middle left page of centerfold. Lower half of page.

Kids, Roach Designs Are Now Available as Iron-On Transfers! (Table of Contents: 9)

Roach Designs Iron-on Transfers / advertisement / 1 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset
Editing
?

Keywords
mail order marketing; sixties counterculture

Indexer Notes

Various cartoon characters, comic characters, and counterculture symbols offered as iron-on transfers, sold by Gandalf Products Co. Middle right page of centerfold.

Ice for Mice (Table of Contents: 10)

Tom and Jerry / text story / 1 page (report information)

Script
?
Pencils
Phil De Lara
Inks
Phil De Lara
Colors
Western Publishing Production Shop
Letters
typeset

First Line of Dialogue or Text
“Hurry up, Tuffy,” said Jerry, grabbing his ice skates.
Genre
anthropomorphic-funny animals
Characters
Tom; Jerry; Tuffy; other skaters
Synopsis
Tagging along with Tom, Jerry and Tuffy cause chaos when ice skating on a frozen river, but find that a rain barrel filled with frozen water suits their skating just fine.
Keywords
alternative uses; ice skating; rain barrel; river; turning-lemons-into-lemonade

Past Pest (Table of Contents: 11)

Tom and Jerry / comic story / 5 pages (report information)

Script
?
Pencils
Massimo Fecchi (sourced)
Inks
Massimo Fecchi (sourced)
Colors
Western Publishing Production Shop
Letters
?

First Line of Dialogue or Text
Tom Cat!... This Is Your Past!
Feature Logo
Tom and Jerry [Western Logo 2 1970s]
Genre
anthropomorphic-funny animals
Characters
Tom; Jerry; Tuffy; Butch Bellows (bulldog); Miss Flitz (Tom’s old schoolteacher); Mr. Biffburger (Tom’s bankrupt first employer); Esmeralda (Tom’s jilted bride); taxi driver; construction worker
Synopsis
Tom is the guest of honor on the TV show “This Is Your Past”, hosted by Jerry – who soon realizes that he should have left “Tom’s past” in the past, as each one of Tom’s former friends and acquaintances has a score to settle.
Reprints
Keywords
biography; remembrances; TV show; unwelcome surprises

Disneykin Play Characters Are Here! (Table of Contents: 12)

Disneykins / advertisement / 1 page (report information)

Script
?
Pencils
? (photographs)
Inks
? (photographs)
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
colorful… exciting… fun
Characters
Mickey Mouse; Donald Duck; Goofy; Pluto; (32 various Disney characters in all)
Keywords
Disney character merchandise; mail order marketing

Indexer Notes

Ad for small, hand-painted Disney character figurines pictured in color photos. Between pages 2 and 3 of previous story. Two different versions of this ad exist. One has all the characters drawn as they appear as figurines, while another variation has actual photographs of the figurines. This is the “photograph” variant. Sold by Gandalf Products Co.

Fright Sights (Table of Contents: 13)

Mouse Musketeers / comic story / 1 page (report information)

Script
?
Pencils
Harvey Eisenberg
Inks
Harvey Eisenberg
Colors
Western Publishing Production Shop
Letters
Rome Siemon

First Line of Dialogue or Text
(Whew!) I’m glad that job is done!
Genre
anthropomorphic-funny animals
Characters
The Mouse Musketeers [Jerry; Tuffy]
Synopsis
The Mouse Musketeers use suits of armor as scarecrows.
Reprints
Keywords
alternative uses; farming; historical setting; scarecrow; suit of armor

A Real Gone Mouse! (Table of Contents: 14)

Tom and Jerry / comic story / 5 pages (report information)

Script
?
Pencils
John Costanza (sourced)
Inks
John Costanza (sourced)
Colors
Western Publishing Production Shop
Letters
John Costanza (sourced)

First Line of Dialogue or Text
Yes, sir! My new chemical formula will perform miracles!
Feature Logo
Tom and Jerry [Western Logo 2 1970s]
Genre
anthropomorphic-funny animals
Characters
Tom; Jerry; Tuffy
Synopsis
Tom’s new spot-remover formula turns Jerry invisible.
Reprints
Keywords
formula; invention; invisibility; strange chemical properties; unintended slapstick consequences

[no title indexed] (Table of Contents: 15)

Honor House Products / advertisement / 1 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset
Editing
?

Keywords
mail order marketing; novelties

Indexer Notes

A full-page of small, single panel advertisements for various novelties sold by Honor House. Between pages 2 and 3 of previous story.

132 pc. Roman Soldiers Set Only $1.98 (Table of Contents: 16)

Roman War Soldiers / advertisement / 1 page (report information)

Script
?
Pencils
Russ Heath
Inks
Russ Heath
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
2 Complete Roman Armies!
Keywords
mail order marketing; toy soldiers

Indexer Notes

Ad offering two complete armies of molded plastic Roman soldiers – one in blue, one in yellow.

Wow! Pow! Now! (Table of Contents: 17)

Junior Sales Club of America Cards / advertisement / 1 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset
Editing
?

First Line of Dialogue or Text
J.S.C.A.’s Beautiful Greeting Cards Give You More Sell Power.
Keywords
greeting cards; prizes; sales

Indexer Notes

Ad for Junior Sales Club of America, offering prizes or money for the sales of "all occasion greeting cards". Color ad on inside back cover.

Make Money Get Prizes with Fast Selling American Seeds (Table of Contents: 18)

American Seeds / advertisement / 1 page (report information)

Script
?
Pencils
?; ? (photographs)
Inks
?; ? (photographs)
Colors
?
Letters
typeset
Editing
?

Characters
Three kids with quotes endorsing this enterprise, seen in black and white photos.
Synopsis
Ad for selling vegetable and flower seeds for the American Seed Co., in exchange for prizes or money.
Keywords
prizes; sales; seeds

Indexer Notes

Color ad on back cover.

Editing
Related Scans
Series Information
Table of Contents
  1. 0. [Warm as Toast]
    Tom and Jerry
  2. 1. Do You Need Extra Money?
    Cheerful Card / Cheerful House Cards and Stationery
  3. 2. Million Dollar Cat
    Tom and Jerry
  4. 3. Get These Dynamite Embroidered Cloth Patches That Tell It Like It Is!
    Gandalf Embroidered Cloth Patches
  5. 4. Rough Roof
    Tom and Jerry
  6. 5. Hey Fellow! Which Would You Rather Have… Neat Prizes… Or Extra Spending Money?
    Grit Newspaper
  7. 6. Enter the Wonderful World of Amazing Live Sea-Monkeys
    Sea-Monkeys
  8. 7. Order by Mail Specials
    The Fun House Novelties
  9. 8. Wow! 88 Posters only 65 cents
    88 Poster Stamps
  10. 9. Kids, Roach Designs Are Now Available as Iron-On Transfers!
    Roach Designs Iron-on Transfers
  11. 10. Ice for Mice
    Tom and Jerry
  12. 11. Past Pest
    Tom and Jerry
  13. 12. Disneykin Play Characters Are Here!
    Disneykins
  14. 13. Fright Sights
    Mouse Musketeers
  15. 14. A Real Gone Mouse!
    Tom and Jerry
  16. 15. [no title indexed]
    Honor House Products
  17. 16. 132 pc. Roman Soldiers Set Only $1.98
    Roman War Soldiers
  18. 17. Wow! Pow! Now!
    Junior Sales Club of America Cards
  19. 18. Make Money Get Prizes with Fast Selling American Seeds
    American Seeds
This issue was modified by, among others
  • Jerry Hillegas (R.I.P.)
  • Donald Dale Milne
  • Jim Stangas
  • Joe Torcivia
  • Jim Van Dore