On sale date based on copyright date in the Catalog of Copyright Entries, Part 2, Volume 23-24, 1928-1929 Periodicals. Copyright Film Humor, Inc. Two copies of the periodical was deposited with the United States Copyright Office on January 2, 1929. Class B permit number 15066.
The indicia of #10 states "entered as second class matter December 27 1928".
Boody Rogers recalled, “A friend had told me that Dell Publications was starting a comic book. The offices were at 100 Fifth Avenue. [...] I came to their building. It was just before the arch in Greenwich Village.
“I showed my one page of “Rock Age Roy” to the editor. He bought it! [...] Then I did some other things—“Deadwood Gulch,” “Campus Clowns,” “Sancho and the Don,” and some puzzle pages. Dell bought them all. [...]
“I didn’t realize it then, but I was working on the first comic book ever published. It was the right idea, but the wrong format. It was more like a tabloid paper than the small comic books of today. It only lasted a year, but, thank God, it got us started in New York City.”
This can be considered the very first newsstand comic book, put out by Dell Publishing nearly a decade before it hooked up with Western Publishing. It consisted of all-new, all original material in tabloid form, and it resembled a 16-page, 10.5" x 15.5" color Sunday newspaper comics section more than a modern comic book, though it was sold on newsstands for 36 weekly issues, until October 16, 1930. With #3, the cover price rose to 10 cents to 30 cents, then dropped to 5 cents until the end.
Possibly by Boody Rogers.