MAD #73
(September 1962)

EC, 1952 Series
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Volume
1
Price
0.25 USD
Pages
52
Indicia Frequency
monthly except for February, May, August and November
Indicia / Colophon Publisher
E.C. Publications, Inc.
Editing
Al Feldstein
Color
color (#1-23, 400-550); color cover with black & white interior (#24-399)
Dimensions
standard Golden Age US (#1-23); magazine size (#24 onward)
Paper Stock
glossy cover
Binding
saddle-stitched
Publishing Format
Was Ongoing Series

[no title indexed] (Table of Contents)

cover / 1 page (report information)

Colors
?
Letters
typeset

First Line of Dialogue or Text
Warning!
Genre
humor
Synopsis
Warning not to look at the back cover of the magazine.

Why These Sluggers Belt Every Pitch With T.E.A. (Table of Contents: 1)

photo story / 1 page (report information)

Script
?
Pencils
Lester Krauss (photo)
Inks
Lester Krauss (photo)
Letters
typeset

Genre
satire-parody
Synopsis
Advertisement for a fictional agency that secures endorsements for famous baseball players.

Indexer Notes

Inside front cover. The baseball players pictured are parodies of New York Yankee outfielders Roger Maris and Mickey Mantle. Maris had set the single season home run record the year before.

Alfred's Poor Almanac (Table of Contents: 2)

comic story / 1 page (report information)

Script
Frank Jacobs
Pencils
?
Inks
?
Letters
typeset

Genre
satire-parody
Synopsis
Satirical anecdotes for each day of the month of July.

Bananaz (Table of Contents: 3)

The Four Horsemen of the Preposterous Dept. / comic story / 5 pages (report information)

Script
Earle Doud; Lou Silverstone
Pencils
Mort Drucker
Inks
Mort Drucker
Letters
typeset

Genre
satire-parody
Characters
Lorne Greene [as Paw Cartwheel]; Dan Blocker [as Ox Cartwheel]; Michael Landon [as Mort Cartwheel]; Pernell Roberts [as Yves Cartwheel]; Primrose Blossomflower
Reprints

Indexer Notes

Parody of the television series "Bonanza".

Road Signs (Table of Contents: 4)

Talk of the Towns Dept. / comic story / 3 pages (report information)

Script
Phil Hahn
Pencils
Jack Rickard
Inks
Jack Rickard
Letters
typeset

Genre
satire-parody

Indexer Notes

Road signs geared to specific towns and areas.

Don Martin Looks at Doctors (Table of Contents: 5)

Don Martin Dept. / comic story / 5 pages (report information)

Script
Don Martin
Pencils
Don Martin
Inks
Don Martin
Letters
typeset

Genre
humor
Reprints

Indexer Notes

Series of one-page cartoons with doctor themes.

The Mad Book of "Modern" Fairy Tales (Table of Contents: 6)

Grimm Reality Dept. / comic story / 4 pages (report information)

Script
Don Reilly
Pencils
Joe Orlando (signed)
Inks
Joe Orlando (signed)
Letters
typeset

Genre
satire-parody
Reprints

Indexer Notes

New fairy tales for the modern world.

Who's In Charge Here? (Table of Contents: 7)

Speaking From Pictures Dept. / photo story / 4 pages (report information)

Script
Gerald Gardner
Letters
typeset

Genre
satire-parody
Characters
Nikita Kruschev; John Kennedy; Caroline Kennedy; Fidel Castro; Mao-tse Tung; Jawaharlal Nehru; Queen Elizabeth; Prince Phillip; Richard Nixon; Harry S. Truman; Eleanor Roosevelt; Konrad Adenauer

Indexer Notes

Funny captions added to news photos of celebrities.

[no title indexed] (Table of Contents: 8)

Joke & Dagger Dept.; Spy vs. Spy / comic story / 1 page (report information)

Script
Antonio Prohias
Pencils
Antonio Prohias
Inks
Antonio Prohias

Genre
humor
Characters
The Black Spy; The White Spy
Synopsis
The White Spy cons the Black Spy into thinking he is dead.
Reprints

Racketeer Illustrated (Table of Contents: 9)

Little-Read Writing Hoods Dept. / comic story / 5 pages (report information)

Script
Larry Siegel
Pencils
George Woodbridge
Inks
George Woodbridge
Letters
typeset

Genre
satire-parody
Synopsis
Magazine aimed at professional criminals.
Reprints

What If Products Only Worked Under Demonstration Conditions (Table of Contents: 10)

What's the Use? Dept. / comic story / 4 pages (report information)

Script
Earle Doud
Pencils
Wally Wood
Inks
Wally Wood
Letters
typeset

Genre
satire-parody
Synopsis
Products that don't work as advertised.

Indexer Notes

John Kennedy tries to sign a bill with a malfunctioning Paper-Mate pen.

Typewri-Toons (Table of Contents: 11)

Kiddin' on the Keys Dept. / comic story / 2 pages (report information)

Script
Dean Norman; Bette Norman
Letters
typeset

Genre
humor
Synopsis
Cartoons involving typewriter fonts.
Reprints

The Lighter Side of the Summer Vacations (Table of Contents: 12)

Too Weak to Play Dept. / comic story / 4 pages (report information)

Script
Dave Berg
Pencils
Dave Berg
Inks
Dave Berg
Letters
typeset

Genre
satire-parody
Synopsis
Series of jokes involving summer vacations.
Reprints

Spy Vs. Spy Vs. Spy (Table of Contents: 13)

Joke & Dagger Dept.; Spy Vs. Spy / comic story / 1 page (report information)

Script
Antonio Prohias
Pencils
Antonio Prohias
Inks
Antonio Prohias

Genre
humor
Characters
The Black Spy; The White Spy; The Red Spy
Synopsis
A sexy female spy lures the Black Spy and the White Spy into garotting themselves.

The Subtle Science of Packaging (Table of Contents: 14)

Who's Covering Up Dept. / comic story / 6 pages (report information)

Script
Don Reilly
Pencils
Bob Clarke
Inks
Bob Clarke
Letters
typeset

Genre
satire-parody
Synopsis
How packaging makes us satisfied with less.
Reprints

Mad Sets a Record (Table of Contents: 15) (Expand) /

promo (ad from the publisher) / 1 page (report information)

The Alfred E. Neuman Hex Sign (Table of Contents: 16)

illustration / 1 page (report information)

Script
?
Pencils
?
Inks
?
Colors
?
Letters
typeset

Genre
humor
Characters
Alfred E. Neuman
Synopsis
Hex sign guaranteed to cause the death of anyone who looks at it and doesn't buy it.

Indexer Notes

Back cover; Ties in with the front cover.

Editing
Related Scans
Series Information
Table of Contents
  1. 0. ["Warning!"]
  2. 1. Why These Sluggers Belt Every Pitch With T.E.A.
  3. 2. Alfred's Poor Almanac
  4. 3. Bananaz
    The Four Horsemen of the Preposterous Dept.
  5. 4. Road Signs
    Talk of the Towns Dept.
  6. 5. Don Martin Looks at Doctors
    Don Martin Dept.
  7. 6. The Mad Book of "Modern" Fairy Tales
    Grimm Reality Dept.
  8. 7. Who's In Charge Here?
    Speaking From Pictures Dept.
  9. 8. [no title indexed]
    Joke & Dagger Dept.; Spy vs. Spy
  10. 9. Racketeer Illustrated
    Little-Read Writing Hoods Dept.
  11. 10. What If Products Only Worked Under Demonstration Conditions
    What's the Use? Dept.
  12. 11. Typewri-Toons
    Kiddin' on the Keys Dept.
  13. 12. The Lighter Side of the Summer Vacations
    Too Weak to Play Dept.
  14. 13. Spy Vs. Spy Vs. Spy
    Joke & Dagger Dept.; Spy Vs. Spy
  15. 14. The Subtle Science of Packaging
    Who's Covering Up Dept.
  16. 15. Mad Sets a Record
  17. 16. The Alfred E. Neuman Hex Sign
This issue was most recently modified by:
  • Igor Dybzinski
  • Gregory Fischer
  • Chris Boyko
Issues in this series have been indexed by:
  • Terry Watkins
  • Tony R. Rose
  • Gregory Fischer
  • Karl Wilcox
  • Donald Dale Milne